Data is only valuable when it drives decisions. Below is a collection of projects that reflect how I turn raw data into clear, actionable insight.
Optimisation Engine
🔹 A multi-stage optimisation wizard for intelligent digital budget planning.
Opportunity Scoring Framework
🔹 A repeatable decision framework.
Intelligence Hub
🔹A Python-built dashboard designed to turn raw data into clear, actionable intelligence.
User Funnel Analysis & KPI Reporting
🔹 Measuring cross-platform engagement and drop-offs to refine content and boost performance.
Sales & Performance Dashboards
🔹Turning commercial data into clear dashboards and KPI views to support better decisions.
Insight 